Don’t forget to use ANGELFAN during checkout to receive 25% off any order. This ties back to our facebook promotion with Vitamin Angels.

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A British fruit juice firm has vowed to overcome transport and paperwork difficulties after striking a pioneering deal to buy £3m worth of pomegranates from Afghanistan.

Pomegreat, a Gloucestershire-based company that sells pomegranate juice to UK supermarkets, has made a commitment to purchase 500 tons of concentrate and 500 tons of fresh fruit from Omaid Bahar Ltd, Afghanistan’s first fruit processing facility.

It is a business deal that Adam Pritchard, chief executive of Pomegreat, says he has long been waiting to achieve.

“The Afghan pomegranate is the best in the world and in ten years working with pomegranates from many countries, I have never previously encountered juice of the quality Omaid Bahar is offering,” he said.

“My long-term aim is for pomegranates and other fruit juices from Afghanistan to become a valuable and valid commodity that can be exported around the world.”

Pomegreat says the fruit grown in Afghanistan is of the highest quality available

Mr Pritchard acknowledges that the decision to source fruit from Afghanistan is not without its difficulties, and that it is a relationship that will need to be reviewed on an annual basis.

Nevertheless, he says, it is very much a long-term relationship.

“The country is landlocked, and it’s a longer distance from factory to port, so there are some logistical challenges,” he told Sky News.

“We’ve also had to make sure we get the documentation and paperwork correct, and identify which Afghan ministry does what.

“These are challenges we think we’ve overcome, though, and I have been over to Kabul to meet the factory owner and talk about his long-term ambitions.”

He went on: “Initially we’ll use a percentage of Afghan pomegranates in out product, but we aim to make this 100% in future years.”

The Omaid Bahar factory in Kabul has just shipped its first pomegranates to the UK

The state-of-the-art Omaid Bahar fruit processing facility, based in Kabul, opened in October 2009 with the support of the American government agency USAID.

Its first batch of juice is expected to arrive in the UK during March 2010.

Mustafa Sadiq, owner of Omaid Bahar said: “I am proud to have built this factory and the commitment from Pomegreat gives me great hope for the future that I can fulfil the needs of international markets with our superior production of juice.”

Afghanistan was once famous for its pomegranates, before years of war cut trade routes and forced the loss of traditional markets.

Many of the nation’s farmers are now engaged in opium poppy cultivation, a trade that has been growing since the fall of the Taliban in 2001.

International efforts have been made to offer poor farmers incentives to grow other crops - including pomegranates, to control the production of opium, from which heroin is obtained.

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Antioxidants are believed to provide a host of health benefits from boosting immunity to fighting cancer. And now researchers say antioxidants like vitamins C and E may preserve muscle function in older adults.

According to Reuters, researchers from the University of Pittsburgh followed 2,000 men and women in their 70s for two years. Participants were surveyed about their eating habits and had their grip strength tested in the beginning and at the end of the study period.

They found what they call a “significant” link between the intake of vitamins C and E and an increase in muscle strength, regardless of initial strength levels.

Lead researcher Dr Anne Newman told Reuters it’s not clear whether the antioxidant-rich vitamins preserved muscle strength or if they’re just indicative of an overall healthy diet. “Since they’re in the food, they could be directly related, or they could be marking diets high in fruits and vegetables and low in sodium – all of which would have beneficial effects,” she said.

Newman and her team previously found that physical activity and protein were important in preserving strength. She said these findings prove that a healthy, balanced diet is imperative for people to avoid becoming frail in old age.

According to WebMD, vitamin C is found in food sources like berries, citrus fruits, red and green peppers and sweet potatoes. Dietary sources that are high in vitamin E include broccoli, carrots, nuts and spinach. Both vitamins are also widely available in nutritional supplement form.

Source: drcutler.com

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A series of new studies from University of Alabama researchers, published November 2009, show how antioxidants could help fight respiratory complications of H1N1 flu. Respiratory damage from the virus has taken a toll, leading to death in otherwise healthy individuals. Through a series of experiments, the researchers found that antioxidants, the type found in plant based foods, prevent lung damage from the H1N1 virus.

Respiratory complications of flu occur when a segment of the M2 protein attacks the lining of the lungs, or epithelium. The researchers isolated a segment of the M2 protein. When they removed the segment, they found that the H1N1 virus no longer damaged lung protein. The same thing occurred when antioxidant drugs were added to the cells – antioxidants prevented the M2 protein from causing damage to respiratory cells.

According to Sadis Matalon, co-author of the study, published in the FASEB journal, “The recent outbreak of H1N1 influenza and the rapid spread of this strain across the world highlights the need to better understand how this virus damages the lungs and to find new treatments. Additionally, our research shows that antioxidants may prove beneficial in the treatment of flu.”

The study is published in the FASEB journal. Editor-in Chief of the journal, Gerald Weissmann, M.D. says, Although vaccines will remain the first line of intervention against the flu for a long time to come, this study opens the door for entirely new treatments geared toward stopping the[H1N1] virus after you’re sick…” The researchers found that antioxidants prevent lung damage from H1N1 by halting fluid buildup that sets the stage for pneumonia and respiratory failure from H1N1 flu.

To find how antioxidants prevent lung damage from flu, the scientists first looked at the function of lung protein. Next they studied the M2 protein in conjunction with lung protein, finding the segment of M2 protein that caused damage. When they removed the segment of the M2 protein responsible for the respiratory effects of H1N1, the damage no longer continued. Lastly, the researchers used antioxidants drugs in combination with the M2 protein and lung protein, finding that antioxidants prevented lung damage from H1N1 virus. The experiment was performed first on frog eggs, then on human cells, producing the same results each time.

The scientists suggest they may have found H1N1 flu’s weakness. Antioxidants are shown in lab experiments to prevent lung damage from H1N1 flu. The article, titled “Scientists discover influenza’s Achilles heel: Antioxidants”, is published in the November online issue of the FASEB journal. Antioxidants might help in the fight against H1N1 flu and the respiratory damage that occurs to cause severe illness and deaths. Supplements should not be used as a replacement for nutrition from whole foods for overall health and for boosting immunity.

Source: examiner.com

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GNC corporate stores are now carrying Pomology’s Anti-Aging and Antioxidant Health formulas. Next time you’re in a GNC, be sure to let them know you’re a fan and maybe pick up a bottle or two.

If you’re looking for the nearest GNC to you, visit their store locator.

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If “you are what you eat,” then why not turn to superfruits for super health? Shoppers are asking themselves this question, believing superfruits offer a win–win scenario with delicious taste and feel-great benefits (many of which are data supported).

Read the article here.

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